Self-Service Analytics Powered by a Customer 360

Enable anyone to go from question to data-driven decision in minutes

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A Narrative (analysis) on your laptop

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The Narrator Data Platform

Narrator provides the tools for your data team to create and validate your customer 360, and the interface to enable anyone in your organization to self-serve their questions
Narrator's Data Platform, a single customer 360 table that enables self-service analytics
The Narrator Data Platform

How it works

Self-Service Analytics Across All Your Data

One-click, instant analysis

The power of a Senior Data Scientist in one simple button.

Instantly get a detailed analysis to ensure you make the most informed decision:

  • Take confident actions based on clear recommendations

  • Gain visibility into your customers with in-depth human-readable explanations that cover trends, features, statistical significance, and consistency

Narrator's Analyze Button generates an instant analysis
A dataset that shows combined data from different data sources in your customer 360

Build any dataset without SQL

Narrator's dataset tool allows anyone to generate any table without bothering your data team. Answering questions is as simple as combining customer actions from your customer 360.

See it in action:

Customer 360, a single source of truth

All data in Narrator comes from your customer 360 table.

A customer 360 is a table that is centered around your core customer where each row is an action taken by your customer in time (can be a client 360, company 360, vehicle 360, etc…).

  • Built on top of the source of truth data in your warehouse and validated by your data team

  • Easy to consume: each data point is a customer action, so no need for a data dictionary

  • Only 20 lines of SQL on average per transformation (see our library of templates)

A single customer 360 table built off of your different data sources

Activity Schema

Powered by an open-source framework

Narrator's customer 360 approach adheres to the activity schema standard for all of its data modeling

Feature Spotlight

Integrations to power your existing reports and workflows

Materialize any dataset from Narrator into your warehouse to power your BI layer, or update Google and Excel spreadsheets.

Using the dataset tool, build cohorts based on customer behavior and sync to ad platforms, Email Service Providers, and other SaaS tools.

Using data from your data warehouse to integrate with your existing workflows and tools
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Expect more from your self-service tools

We're serious about going from question to data-driven decision in minutes. We'll show you with your data!
  • Product
  • Data Platform
  • Analyze Button
  • Narratives
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